I attended Joel Bauer's Seminar! And its fantastic! It was a 1 day 9-5 workshop which more than 500 people attended! Though it was not a detailed complete system of his, which he was selling at the end of the seminar, i learned a lot of things from him! In case you do not know who is Joel Bauer, he is a very powerful man, who have work with many huge Companies such as IBM to gain lots of profit. He is also the mentor of Mark Victor Hansen and Robert Allen, both of whom are Best Selling Authors such as Chicken Soup for the Soul and Multiple Streams of Income respectively etc.
The name of the seminar is "Mastering The Power of Persuasion Workshop". Initially i learned how to present myself which will make an impact on people when you first meet them. Your package(the clothes you wear) is very impt. The way you introduce yourself should interest the other person and your name card should be so outstanding, and filled with value, the card would not end up in the bin or left forgotten. Time to throw away my current name card and design a new one!
One of his special highlights is his "You in the Box" E-Biz-Card. Where you give your prospect a CD pack in a nice box promoting yourself. Why is this so effective? This is because when you wanna get somebody to do a business with you, you must make the person trust you. To make that person trust you, you must make him know you and feel comfortable with you. The CD will let the person know more about you and have many real life testimonials about you to gain the person's trust!
He taught us how to do marketing. On your marketing tools, such as flyers or emails or webpages, always use testimonials to back your revelations! Use picture of your families in halftone to give the prospect a very homely feeling and always put your picture to let others know who you are! Time to change my webpages and flyers too! Hes a really powerful speaker and its an honour to have him as a mentor!
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